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Paid Search Marketing

"Reach targeted leads that will be funnelled to your website instead of your competitor’s."

Get on the 1st Page of Google Tomorrow

Generate significant web traffic almost immediately. Only show up when someone searching resides in your geographic market. Pay only for people who actually visit your website. Start it – stop it whenever you want. 

 CDK Pro Marketing is a Bing Partner

With our sponsored link marketing program (PPC) you’ll get:

  • The best search phrases that customers use to find your type of business
  • Search engine listings that motivate interested customers to click on your site
  • Nearly immediate inclusion on the top search engine pages
  • Ability to define your geographic target market—from a five-mile radius around your business to nationwide exposure

Paid Search Marketing helps you reach targeted leads that will be funnelled to your website instead of your competitor’s. How does it work? When someone searches for keywords specific to your business, your site will appear high up in the paid sponsors’ section of the search engine. This means that visitors searching for your products or service can easily find your business, resulting in an increase in targeted traffic to your site – people who are interested in purchasing your offering – immediately.

PPC is cost effective if done correctly ...

The key is to know exactly what keywords/phrases your customers are using to search. WSI’s Internet Marketing Consultants can develop a professional Keyword Analysis Report that can be used to create a targeted Paid Search Marketing campaign for your business. This involves setting up, managing and monitoring the results of a Pay-per-Click (PPC) advertising campaign.

Don’t pay if they don’t click

What happens if the prospect doesn’t click on your ad? Well, you don’t pay for your ad to simply show up in the right place. You only pay a few cents if someone actually does click and go to your site or landing page.

A WSI Pro Marketing Consultant can help you with Paid Search Marketing and offer value added tracking tools to make sure you know where every penny is spent and what it brings back to your business. PPC campaigns can be set up to direct traffic to a specific landing page or to calls to a single phone number (preferably toll free). That way, you can track the results of your campaign and enhance it periodically to get the best results. 

Call 508-316-1528 now for your PPC roll out!         


Fast Facts
Despite current economic conditions video ad spending is expected to rise by 45% in 2009 to reach $850 million. - Source eMarketer, Dec 2008
Advertisers will continue to use or increase their Search Marketing budgets in 2009. Expected growth for this online advertising tactic is in the double digits at 14.9% in 2009, to a total $12.3 billion. – Source eMarketer, Dec 2008
Total US Internet ad spending will increase to $25.7 billion in 2009, an 8.9% growth rate. – Source eMarketer, Dec 2008
In light of the economy US advertisers are moving millions of dollars from traditional media to the Web, to take maximum advantage of its measurability and cost-effectiveness. The same holds true for the UK and other developed nations.– Source eMarketer, Dec 2008
Online buyers are shifting a greater share of their total purchases from stores to the Web in search of more convenience, broader product selection and cost savings. – Source eMarketer, Dec 2008