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21-Apr-2011 06:56 AM

Darren

Posts: 175

With today's high-speed internet, people have gotten accustomed to websites loading at a pretty fast pace. The maximum time people are willing to wait is just a matter of seconds, before getting frustrated and giving up.

Don't get left behind! Use the Website Speed Check tool to figure out just how long it takes your site to load. With this information, you may want to change your website or even change the host.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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19-Apr-2011 06:43 AM

Darren

Posts: 175

Keywords are crucial when it comes to search engine rankings. Use the Free Meta Keywords Tool to determine and analyze the meta keywords of your competitors. Just enter the web page you want to check and it will display the site's meta description, keywords and more.

Get a leg up on your competition by using this free, valuable tool now!

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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14-Apr-2011 06:40 AM

Darren

Posts: 175

A site's header is pretty much the first thing a browser or search engine's bot sees when visiting a site, and as such, it's an important thing to get right. Use the HTTP Header Viewer to make sure you've done so.

The tool's easy enough to use. Give it a URL, and it'll show you the exact HTTP headers that are on display. This should then allow you to monitor any redirects and check that everything's in working order.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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12-Apr-2011 06:33 AM

Darren

Posts: 175

It can be bad for a site to get links from domains hosted in the same Class C IP range.

That's where this free and easy to use tool comes in handy. Just plug in two URLs and the Class C Checker tool will determine whether the sites are similar enough to perhaps cause search engines to become suspicious.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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07-Apr-2011 09:08 AM

Darren

Posts: 175

Meta tags aren't too difficult to whip up, but doing it by hand wastes time and introduces the possibility of human error. Consider letting the Meta Tags Generator manage this task for you, instead.

The Meta Tags Generator isn't hard to use. There are just title, description, abstract, and keyword fields to fill out, along with a few options related to robots, ratings, distribution, and language. Then you can click the "Create Meta Tags" button and go about your business.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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05-Apr-2011 07:03 AM

Darren

Posts: 175

Robots.txt files can act as useful tools, telling search engines' bots what parts of a site to ignore. Incorrectly written files don't do much good, though, and that's where the Robots.txt Syntax Checker comes in handy.

This tool just makes sure that whatever process or person created a given site's robots.txt files didn't goof them up. Feed it a URL, and it'll either try to point out possible errors or give the site a clean bill of health.


Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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31-Mar-2011 08:20 AM

Darren

Posts: 175

Few companies are in a better position than Google to weigh in on search trends. Be sure to take full advantage of the Google AdWords Keyword Tool when trying to come up with new keywords, then.

The tool's easy enough to operate. Just supply it with some sample terms or a website's URL, and it'll provide a list of related concepts. Then - and this is the important part - it'll also show how much competition for the terms exists, as well as estimates about local and global monthly searches.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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24-Mar-2011 11:03 AM

Darren

Posts: 175

Combining lists of keywords as part of a PPC campaign (or for any other reason) isn't difficult, but it can be both time-consuming and mind-numbing. So if you've got two long lists, consider using the Combine Words tool to help.

Just input all the terms, pick "standard output" or another option (which can bring quotation marks or brackets into the equation), and click the "process" button. Then you'll get a list of all the possibilities, and whether you use it as is or take a few minutes to weed out some undesirable combos, you're sure to have saved a lot of time.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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22-Mar-2011 10:45 AM

Darren

Posts: 175

Brainstorming keywords is not a fun way to spend an afternoon. Or even 15 minutes, for that matter. So if you're interested in a potentially easier way of coming up with key terms, consider using the Keyword Suggestions Tool.

This tool takes a keyword of your choosing and spits back several related ones. Then - and this is where it gets more interesting - you can click on the new terms to make the tool do its thing again and again, resulting in a sort of branching tree of related keywords.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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17-Mar-2011 06:46 AM

Darren

Posts: 175

At the most basic level, search engines try to find results that are useful to real people, and for that reason, social signals are starting to carry more and more weight. So to see if people using social networks like your sites, consider using the Social Networks Backlink Checker.

The Social Networks Backlink Checker takes a URL and tries to determine how many incoming links it's received from Facebook, LinkedIn, Twitter, StumbleUpon and more. Then you can gauge whether you need to increase your social media marketing efforts.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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15-Mar-2011 07:01 AM

Darren

Posts: 175

From the time little kids want their artwork put on the refrigerator - to when business people decorate their offices with awards and certificates, people like to spotlight their achievements. Backlink Analyzer will let you do that in terms of connections.

Just feed this tool a URL, and it'll attempt to determine the number of backlinks the site's received. Then, it will highlight up to 100 of the most valuable URLs that link to the site, letting you see your accomplishments.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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10-Mar-2011 07:11 AM

Darren

Posts: 175

A site's links are critical in every way; they determine how many users arrive at, navigate, and leave a site. So if you're interested in seeing how many (and what sort of) links your site's collected, consider putting the Links Checker tool to work.

Just enter a URL and this tool will return a list of internal, external, and image links for you to view. Also, as a sort of added bonus, it'll allow you to actually click through and see what's on the other side.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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08-Mar-2011 06:10 AM

Darren

Posts: 175

Every now and then, everyone can use new eyes on a project. So consider using the Site Spider Viewer when it comes time to check your website for certain details.

The Site Spider Viewer takes a URL and strips out all the decorative stuff. It'll present you with the page's title, text, word count, HTML source code and more. This can prove useful if you need a fresh perspective!

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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03-Mar-2011 06:34 AM

Darren

Posts: 175

When a site appears to be slow or down, sometimes it means something disastrous has happened. Or sometimes it just means your personal computer or connection's a little wonky. Investigate which is the case with the Ping Test Tool.

This tool accepts up to ten URLs, and then checks whether they're online at all. If so, it'll also share the ping speed in milliseconds, which can be useful info. Now you'll know whether to wake the IT department at 3 AM or just check the plugs running into your computer.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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01-Mar-2011 06:05 AM

Darren

Posts: 175

Have you ever seen a news article or novel that, due to being difficult to read, made you want to run the other way? To make sure your site isn't having the same effect on visitors, consider passing it through the Readability Test.

This tool takes a URL and (at its most basic level) sees how frequently you're using long words. Then it'll pop out several scores to indicate whether you should bring the level of discussion in the direction of "The Cat in the Hat" so as not to lose people.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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24-Feb-2011 07:33 AM

Darren

Posts: 175

Tired of testing your site's ranking with just one keyword or search engine at a time? Keyword Envy addresses that issue in a significant way, helping users find out how well they're doing much more efficiently.

This tool measures a URL against up to five different search terms at a time, and also - if you take half a moment to check the boxes - will check it on Google Canada, Google UK, Yahoo, Bing, and Ask in addition to plain old Google.com.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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22-Feb-2011 07:49 AM

Darren

Posts: 175

Although this observation only stems from watching television shows and movies, we'd imagine that associating with known criminals won't help anyone in the real world. And associating with penalized websites won't help you online. So consider using the Text Link Checker Tool to scope things out.

This tool takes a URL and scans the links found on the page, searching for questionable anchor text. It also examines link density. Then the tool points out if a link may represent a problem.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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17-Feb-2011 06:47 AM

Darren

Posts: 175

With certain types of people, multifunction tools are quite popular. Why carry around a flashlight and a pocketknife, for example, if you can have a flashlight/pocketknife/ compass/lighter? The SEO Analysis Tool serves a similar function.

This tool doesn't just analyze one or two aspects of a site. Instead, give it a URL, and it'll deliver a report with sections covering HTTP headers, meta tags, keywords, and anchor tags (among other things). So it may be able to replace more than one other aid you've been using.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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15-Feb-2011 06:52 AM

Darren

Posts: 175

There are lots of tools that can tell you whether or not a domain name is available; domain name registrars don't make money unless people actually buy sites, after all. But many tools can be a little clumsy, and Psychic Whois aims to address that problem.

Psychic Whois is reminiscent of Google Instant. Just begin to type a domain name, and it'll provide auto-completed suggestions along with their status (registered or available). Everything's color-coded, too, making it even easier to learn more about domain names at a glance.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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01-Feb-2011 06:18 AM

Darren

Posts: 175

There are lots of different tools out there, and you're sure to be able to find some that, between them, could provide info about backlinks, indexed sites, and Google PageRank. But the Link Popularity tool performs a somewhat rare feat by providing all that info on its own.

Just plug in a URL, and you'll be able to see all sorts of data from Alexa, Compete, and a few different block lists. Plus there's a link to the Wayback Machine, along with a Google/MSN/Yahoo/Ask split of backlinks.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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27-Jan-2011 06:56 AM

Darren

Posts: 175

When it comes to websites, age can sometimes be an advantage, with websites that have been around for a while and proven their worth getting an edge in search rankings. So consider using the Domain Age Tool to research that factor when investigating a site or looking up rivals.

The tool's quite simple to use. Just plug in a URL (or several at a time), click the "submit" button, and you should get back a page showing the site's exact age in months and years.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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25-Jan-2011 08:40 AM

Darren

Posts: 175

More than a few validators and validation services exist out there, and without wasting a lot of time, it's hard to say which one's better (or even different) than the next. The WDG HTML Validator is open about the ways in which it takes a different approach.

This tool starts by giving warnings for valid but dangerous HTML and undefined references. It also uses a "special SGML declaration" when a document refers to a custom DTD. This could translate to increased usability and better end results.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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20-Jan-2011 09:01 AM

Darren

Posts: 175

Understanding site usage patterns is critical to online success, and a log file analysis program is a good way to get an idea of said patterns. The program needn't be expensive, either, as there's a free option called the Webalizer.

The Webalizer is supposed to be fast, and it produces reports in HTML format so that they can be viewed in a Web browser. IPv4 and IPv6 addresses are all supported, and the tool can also handle lots of languages in the event a site serves non-English speaking audiences.

http://www.mrunix.net/webalizer/


Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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18-Jan-2011 07:37 AM

Darren

Posts: 175

Without getting into the specifics, let's face it: there's some stuff on your site - perhaps a script or image - that you'd rather not have a search engine focus on. The Robots.txt File Generator can come to your aid if that's the case.

This tool lets users pick which robots they'd like to either allow in or keep out, with options ranging from the Googlebot to the MSNbot to Teoma. Then, after the user specifies some files or directories, it'll spit out a robots.txt file.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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13-Jan-2011 08:02 AM

Darren

Posts: 175

The average site owner needs as many statistics as he or she can get; the whole "knowledge is power" chestnut definitely still applies. Fortunately, it's possible to get lots and lots of data for free with the log file analyzer known as AWStats.

This tool promises to show users upwards of a dozen different tidbits, ranging from the duration of visits to what qualifies as rush hour to how people find a site. Plus, it supports many other features if you feel like using plug-ins and delving a little deeper.

http://awstats.sourceforge.net/

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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11-Jan-2011 09:10 AM

Darren

Posts: 175

Ensure that you're emphasizing every available keyword! It's generally easy enough to pick two or three of the most important phrases out of a chunk of text, but the major search engines go far beyond that.

So give the Yahoo! Keyword Phrase Term Extraction tool a shot. Using the Yahoo Search API, it will find loads of keywords within a piece of writing; this is especially handy when it's a long piece, or when it involves a subject with which you're not familiar. Follow the tool's recommendations, and go about your business of reaching search engine success.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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06-Jan-2011 07:24 AM

Darren

Posts: 175

See your content the way the search engines do! Spiders don't operate like normal users, and yet you've got to take their perspective into account. The Spider Simulator will help you do exactly that.

Just enter the URL in which you're interested, and the Spider Simulator will return "spidered" page titles, text, meta descriptions, meta keywords, internal links, and external links. Use this information to your advantage and gain new insight into how the search engines work.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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04-Jan-2011 07:14 AM

Darren

Posts: 175

Whether the subject is life or online campaigns, adopting a different perspective on things can prove valuable. In terms of online campaigns, adopting a search engine spider's perspective can be especially fruitful. And so the Spider Viewer tool is a handy thing to know about.

Just enter a URL, and the Spider Viewer will list details relating to the page's title, description, keywords, size, text, links, and HTML. Use this information to mold your campaign and you should receive the search engines' favor.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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30-Dec-2010 07:48 AM

Darren

Posts: 175

The concept of achieving search engine success is centered on the idea of keywords. Choosing the right keywords can be a tricky matter, however, and things are sure to fluctuate over time.

Fortunately, you can use the SEO Book Keyword Suggestion Tool as a guide. After signing up for a free account (a process that should take less than a minute), just input any keyword term or phrase, and it'll generate a list of related suggestions, complete with monthly search volume estimates connected to Google and Yahoo. Let these lead your online campaign to victory.


Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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28-Dec-2010 06:57 AM

Darren

Posts: 175

Ensure that your content is being seen in the right light! Or seen at all, as the case may be - search engine spiders aren't your average user, and may get lost while trying to crawl your site.

Use the Search Engine Spider Simulator to prevent this from happening. Just enter your site's URL, and the tool will show you everything through a spider's eyes. If your text, links, meta keywords, and meta descriptions all display as they're supposed to, consider yourself well on your way to search engine success.


Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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23-Dec-2010 07:04 AM

Darren

Posts: 175

Your web-site's registration process can often be a source of friction between you and your users. Facebook recently released their Registration Tool to help ease this friction by supplying a customizable registration form that can be auto-completed by existing Facebook users.

Integrate Facebook's latest tool into your WordPress site's registration process with the Facebook Registration Plugin for WordPress. Simply download, activate, and enter your Facebook App ID and Secret to use.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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21-Dec-2010 06:41 AM

Darren

Posts: 175

A slow-loading site is a frustrating site. Would-be visitors won't stand for delays. So to make your site more accessible, consider using Google's Page Speed family of tools.

The Page Speed tools include both a Firefox add-on and an Apache module, and they work by running a series of speed tests on a site. Then they deliver performance recommendations. Follow the tips, and you should see more visitors spend time exploring your site.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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16-Dec-2010 07:44 AM

Darren

Posts: 175

Search engines don't do much with JavaScript, and so for SEO purposes, you should sometimes forget about it, as well. The NoScript add-on for Firefox heads straight into "out of sight, out of mind" territory.

Although you can change settings for different sites, NoScript will turn off all sites' JavaScript by default. This may protect your computer, and should also help you see things from a search engine's perspective and strengthen your campaign.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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14-Dec-2010 08:07 AM

Darren

Posts: 175

There's such a thing as information overload, and when running an online campaign, it's best not to be bothered by it. The Niche Watch Tool tries to provide SEO specialists with no more data than they need.

Backlinks, indexed pages, keyword frequencies, and page ranks are the things on which this Firefox add-on concentrates. Sometimes sticking to the basics is a good approach, so considering simplifying your path to achieving search engine success.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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09-Dec-2010 08:59 AM

Darren

Posts: 175

With a keen eye and a bunch of tally marks, it's possible to track keyword frequency and placement. But you can make things quicker and easier with the KGen Firefox add-on.

After installing KGen, you'll be able to see how often words appear on a page, and as a separate issue, their weight. This should clue you in to where your pages are weak or how your competitors are succeeding. Adjust accordingly, and you'll be able to strengthen your campaign.

https://addons.mozilla.org/en-US/firefox/addon/4788

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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07-Dec-2010 06:28 AM

Darren

Posts: 175

It's vital that you optimize for the most popular keywords and phrases within your industry. Determining these keywords can be tricky, however, and guessing incorrectly can result in a lot of wasted effort.

Keyword Playground lets you skirt that whole mess by simply typing one word on which your site is focused; the tool then returns a list of keyword suggestions and the number of searches that they're involved in each month. Now you can know what's popular and act accordingly.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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03-Dec-2010 08:02 AM

Darren

Posts: 175

Ensure that your content contains enough keywords! Having too many will turn off readers; having too few will hurt your search engine rankings. Achieve the right balance (with the right words) by using the Keyword Density Checker:

http://www.webconfs.com/keyword-density-checker.php

This tool provides a visual representation of the keywords on your site, with more common words showing up in larger fonts. The Keyword Density Checker also gives an exact count of how often words appear, and presents their density as a percentage. Use this information to guide your campaign to search engine success.


Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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30-Nov-2010 06:03 PM

Darren

Posts: 175

HTML errors are liable to make both search engines and end users unhappy. The Mozilla extension known HTML Validator can help you identify, and even fix, these problems.

After installation, highlighted code and a combination of error and warning counters should lead you to questionable HTML. From there, you can fix things yourself or try an automatic "clean up" button. Either way, you'll increase your site's usability and search engine success.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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25-Nov-2010 11:33 AM

Darren

Posts: 175

In terms of keywords, you never know what's out there - some ingredient to search engine success could be just a permutation or two away. So it's important to consider as many (realistic) possibilities as you can.

The Free Keyword Phrase List Generator can help you do this. Follow the directions -this generator is a little more involved than most - and you'll wind up with quite a selection of key phrases. Pick carefully, and you'll optimize your online campaign.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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23-Nov-2010 06:45 AM

Darren

Posts: 175

As you know, backlinks help prove how popular and/or important a site may be. A backlink here, a backlink there . . . it all adds up. But different engines can arrive at different numbers, and it's worth your while to be aware of every separate sum.

This doesn't need to be as difficult as fluid dynamics, however, and the Free Backlink Checker can be a great help. Just enter a URL, and it'll return backlink numbers from Yahoo, Yahoo Linkdomain, Google, and Altavista (click through to see results). Use these to monitor your search engine success.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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18-Nov-2010 07:57 AM

Darren

Posts: 175

Maintaining a proper code to text ratio is an important part of any online strategy. And while this sounds like a difficult concept, the simple goal is to keep that ratio high. The Code to Text Ratio tool will let you know if you're on the right track.

Just enter any URL and this tool will deliver relevant data. Adjust your page (if necessary), and try again - it's easy enough that any number of tests won't wear you out. Get the code to text ratio right, and you'll be on your way to search engine success.

http://www.seochat.com/seo-tools/code-to-text-ratio/


Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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16-Nov-2010 08:00 AM

Darren

Posts: 175

Server headers and HTTP status codes are a matter of particular importance in ensuring that search engines see your content. But checking them can be a bit tricky, so the Check Server Headers tool is here to help.

Enter a URL, and the tool will give you one of seven status codes. It will also - and this is important - give you an interpretation of the code. With the issue straightened out, your site will be able to succeed with search engines.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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11-Nov-2010 06:26 AM

Darren

Posts: 175

Knowing how you're doing at a given point in time is nice; knowing how you've done over a long period can be truly enlightening. And your site's rank with Alexa is as good a statistic to track as any.

With that in mind, consider using the Alexa Rank Comparison tool. All you need to do is enter a domain name, and the tool will show your site's daily reach (or rank - your choice) in illustrated form. You can adjust the width, height, and time span of the graph, and thus get whatever information you need to achieve search engine success.



Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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09-Nov-2010 07:30 AM

Darren

Posts: 175

You've worked hard to perfect your site, and the ads Google places on it shouldn't detract from that condition. After all, ads are as visible as anything else on a page. So use the AdSense Preview tool to see what sort of stuff might appear.

Just enter a URL, select an AdSense ad format, and the tool will give its best guess of what Google will serve up. Checking this out can be especially useful when you're overhauling or updating a page; make sure everything is complementary and you'll have a well-coordinated online campaign.



Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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04-Nov-2010 06:22 AM

Darren

Posts: 175

When coming up with keywords, some people have a great vocabulary and have an easy time coming up with a list. For others, assistance is needed when coming up with keywords.

Google Sets is a tool which allows you to list words, and it will predict other items in the set.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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02-Nov-2010 07:14 AM

Darren

Posts: 175

For those who use Firefox, there are many add-ons which can help with SEO. One of these tools is the SEO Toolbar.

It will show PageRank, Alexa Ranks, and provide a Search Engine view, along with other helpful features.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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28-Oct-2010 06:46 AM

Darren

Posts: 175

When trying to conduct healthier SEO practices, it's vital to understand what you need to improve upon.

PearAnalytics is a tool which is easy to use, and provides fast results concerning important SEO factors. Unlike most tools of the like, PearAnalytics provides solutions to improving these factors.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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19-Oct-2010 08:13 AM

Darren

Posts: 175

It might seem like an odd circumstance, however it's easy for your site to be copied. For those who have higher traffic, the potential for a site to be stolen increases.

Copyscape is a tool which allows users to check the web for duplicate sites. It's easy to use and provides quick results.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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14-Oct-2010 06:56 AM

Darren

Posts: 175

Many SEO tools out there might have once been useful, but due to updates from Google have decreased in usefulness.

SEO Doctor is a free audit tool which is completely up-to-date. It has a new scoring system to help with the latest algorithm tweak, along with being compatible with Firefox 4.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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12-Oct-2010 06:48 AM

Darren

Posts: 175

SEO analysis is the key to finding, solving, and preventing problems that keep your site from obtaining visitors.

The Reaction Engine is an easy to use analysis tool which provides many statistics to help boost the strength of a site's SEO.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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07-Oct-2010 07:19 AM

Darren

Posts: 175

The Scotia Systems SEO Checker is a tool which provides a slew of statistics for a website.

It's easy to use, only requiring you to input a site URL and a search phrase. Once you input the information, the tool analyzes your site and provides the following stats: SEOMoz rank, link strength, social presence, and content stats.


Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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05-Oct-2010 06:19 AM

Darren

Posts: 175

The complexity of a site's SEO is much grander in scope than most people assume. There are all sorts of stats, and numbers to track in order to be successful.

SEORush provides a report which provides many On Page and Off Page SEO statistics, providing users with a better understanding of their website.


Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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30-Sep-2010 08:53 AM

Darren

Posts: 175

Depending on the content of a website, there can be hundreds or even thousands of links present. Keeping tabs on these links can provide a large time investment.

Using a tool such as this Visual PageRank Overlay can really help with keeping up with links. Simply input a site url, and all the links present on the site will have their own PageRank marker.


Darren Kincaid
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WSI Pro Marketing
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30-Sep-2010 08:32 AM

Darren

Posts: 175

Off the top of your head, try and think of the keywords and phrases you use most often on your website(s). You might be able to think of one or two, but the truth is there are many words that are important.

To track and analyze these words and phrases, try using Google Rankings. You can do this to find which words you use most, and how you rank with these words.

Darren Kincaid
Certified Digital Marketing Consultant
WSI Pro Marketing
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21-Sep-2010 07:31 AM

Darren

Posts: 175

If you use one of the two main web browsers (Internet Explorer, Firefox) then this SEMToolBar will help you with compile data for your websites.

The toolbar pulls data from Google, Bing, and Yahoo. The toolbar will list the SERP, and provide other vital statistics concerning the website.

Darren Kincaid
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WSI Pro Marketing
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16-Sep-2010 06:28 AM

Darren

Posts: 175

Generating a sitemap for a website is a step many people can leave out upon development.

XML-Sitemaps.com is a service which allows people to create sitemaps simply, and quickly. There are only a few parameters a user must set, and then the tool will churn out a sitemap to put on a server.


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14-Sep-2010 08:10 AM

Darren

Posts: 175

Every page that is parsed by a search engine, is judged based on a certain algorithm. Staying ahead and ranking high, is all about making sure your site is doing well with these factors.

SenSEO is a Firefox add-on which grades web pages based on SEO criteria. It's easy to use and provides efficient use while simply using the browser.


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09-Sep-2010 06:22 AM

Darren

Posts: 175

Visibility on search engines is easy to measure, and can provide some insight towards improving traffic.

This Backlink checker tool will help you find out how your site needs to improve.

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08-Sep-2010 06:41 PM

Darren

Posts: 175

Some of the most important information found within a website is in the header. This information can many times be overlooked, because it rarely changes.

However, it's vital that your site's header have correct data. With this Header Checker tool, you can parse the data quickly and receive a lot of details concerning the header.

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02-Sep-2010 08:52 AM

Darren

Posts: 175

While you're trying to optimize your site for Google, Bing is a search service you want to track as well. Not only is it the system used for Bing.com, but also Yahoo is using the system.

With these two sites utilizing Bing, you might want to try this Bing Rank-Position Checker Tool.


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31-Aug-2010 06:42 AM

Darren

Posts: 175

Imitation is the best form of flattery, however in the online world, imitation can take away revenue from your site.

To check for sites who are copying your web pages, use Copyscape. This tool will scan for duplicates of your material.

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26-Aug-2010 08:17 AM

Darren

Posts: 175

Much of the how a search engine crawls your site is based on information not even provided by the site itself. Keeping a constant look at your server helps to discover how a search engine views a website.

Use this Check Server tool to find redirects, robot disallows, virtual IPs, and blocklists.



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24-Aug-2010 07:49 AM

Darren

Posts: 175

So much of the world wide web is for sale. Websites and links - all have a value to them. So if you find yourself interested in purchasing links or buying a specific URL, then do research.

Link Price Calculator helps you to find the value of various links and site URLs.

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19-Aug-2010 07:11 AM

Darren

Posts: 175

A weak vocabulary can be a vital weakness when optimizing a site. Keywords are a big piece of the puzzle, and if you're someone who isn't good with words, it can hurt performance.

There are tools which can provide related keywords, like goRank. Simply submit a query, and the tool will check Google for top keywords related to your search.

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12-Aug-2010 07:33 AM

Darren

Posts: 175

Upon developing a keyword list for a website, it then falls on you to develop content. When adding this content, keeping keywords in mind is of vital importance.

You want the content on the site to reflect the keywords you came up with, but you don't want to over-saturate the site either. To help maintain this balance, try using this Keyword Density Tool.

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10-Aug-2010 06:51 AM

Darren

Posts: 175

One aspect of a website which many people tend to look over, is the information stored in the header. This can put webmasters at a disadvantage, as much of a site's important data is housed there.

To help check for errors in your site's header, use this HTTP/HTTPS Header Check Tool.

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05-Aug-2010 06:47 AM

Darren

Posts: 175

If you own a site with many redirects pointing to it, then make sure those redirects are SEO friendly. The reason for this is because people query keywords differently and might trigger one of your site's redirects.

However, if the redirect isn't able to link on a results page, then you lose a potential visit. To help combat this problem, try using this Search Engine Redirect Checker.

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03-Aug-2010 07:43 AM

Darren

Posts: 175

When search engines visit your site to find content to list on their pages, they look for certain things.

To help you find what they're looking for, try using this Spider Viewer tool. This allows you to see a website through the eyes of a search engine spider.

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29-Jul-2010 08:03 AM

Darren

Posts: 175

When it comes to optimization for a site, many people think of SEO and image optimization. Sometimes, the HTML aspect of a site can fall between the cracks. This shouldn't happen, as the code is the lifeblood of a site.

With errors and non-optimized code, your site will be host to all sorts of problems. To combat these errors, try using this HTML Optimization Tool.

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27-Jul-2010 08:12 AM

Darren

Posts: 175

It can be difficult to find out what's wrong with the SEO of a website. Allow some help by using SEO Doctor.

This Firefox add-on provides some tools so users can diagnose and correct SEO problems on a website.

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22-Jul-2010 05:15 PM

Darren

Posts: 175

With people using different search engines, it's vital that you compare and analyze the differences in how you rank in various engines.

This Google/Yahoo Comparison tool will provide you with interesting results when querying keywords. Use them to your advantage.

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20-Jul-2010 06:55 AM

Darren

Posts: 175

When people use a search engine, the information provided to them is gathered by 'spiders'.

These algorithms are generated by a search engine to help index content and have it relayed.

If you'd like to see how these spiders view your website, try this Spider Simulator.


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15-Jul-2010 07:30 AM

Darren

Posts: 175

One of the final steps in website creation which is often forgotten, is the sitemap. This simple file can provide so many benefits to your site, by way of SEO.

GSiteCrawler is a tool which provides an easy option for generating a sitemap, and having it posted.


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13-Jul-2010 12:08 PM

Darren

Posts: 175

If you're a Firefox user, then take advantage of the Seoquake plug-in.

This add-on allows you to deal with SEO in a highly efficient manner. You can analyze search results for a wide array of search engines.

There is a wide list of parameters to take advantage of as well.

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08-Jul-2010 12:44 PM

Darren

Posts: 175

When trying to improve the SEO of your website, a good tactic to implement is checking out the competition.

You might be surprised to find out the results, and you could learn what you need to do to improve.

SEODigger provides analysis, and comparison for related search queries.

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01-Jul-2010 07:05 AM

Darren

Posts: 175

When it comes to optimizing a website, many of the rules followed are easy to keep up with. One of these rules being to optimize the images you use.

However, it can also be easy to slip up and forget alt and title tags. To double check your image optimization, try using this Image SEO Tool.

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29-Jun-2010 07:20 AM

Darren

Posts: 175

Many people don't realize that when they search Google, they're receiving different data than people who live in other places around the country.

Different data centers are updated at different times, meaning search results can change depending on where queries are pointing to.

To check results in the various data centers, use Google Datacenter Search.


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24-Jun-2010 07:21 AM

Darren

Posts: 175

Checking keywords for your website is of course very important. What people fail to realize, is it's important to check keywords for a wide variety of search engines.

With RankChecker.net, you can find how a site ranks on Google, Yahoo, and Bing.


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22-Jun-2010 06:58 AM

Darren

Posts: 175

When it comes to the search engines, it's good to know if you're website is similar to others.

Similar Page Checker is a useful tool that compares your site's content with other websites. Just enter the URL's you are wanting to compare and it will give you the similarity percentage.


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18-Jun-2010 10:16 AM

Darren

Posts: 175

The Perfect Time to Try SSL Security!

Protect your organisation, give customers the confidence to do business with you online... and improve your bottom line!

Download the complimentary VeriSign Whitepaper
http://aj.600z.com/aj/88467/0/cc?z=1&b=88461&c=88458


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18-Jun-2010 10:15 AM

Darren

Posts: 175

There are so many aspects of SEO, it can be a daunting task to learn everything you need to know.

This SEO Dictionary is a good place to start. The list has just about any term you need to know when learning SEO. There are around 140 terms in all:

http://www.submitexpress.com/seodictionary.html


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17-Jun-2010 07:31 AM

Darren

Posts: 175

There are so many aspects of SEO, it can be a daunting task to learn everything you need to know.

This SEO Dictionary is a good place to start. The list has just about any term you need to know when learning SEO. There are around 140 terms in all.

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15-Jun-2010 09:12 PM

Darren

Posts: 175

Increase Sales and Customer Satisfaction with Live Chat

Just Released:

The Most Comprehensive Primary Research on Live Chat Technology 78% of shoppers whose average online transaction is more than $150 report that they find proactive chat invitations helpful.

Download the Free Report (pdf) Here:

http://aj.600z.com/aj/88412/0/cc?z=1&b=88410&c=88411

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15-Jun-2010 09:11 PM

Darren

Posts: 175

Getting your site noticed by search engines is a relatively easy process. You just have to know where to look, and what to do.

A good first step is to build a Sitemap, so search engines can crawl your site more easily. This Sitemap Builder tool provides a few options for downloading the XML file:

http://tools.lilengine.com/sitemap-builder.php


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15-Jun-2010 09:09 PM

Darren

Posts: 175

Learn Blogging's Longtail Approach to Search Strategy

Learn how a Long Tail Search Strategy Can:

- Improve your ROI.
- Increase search exposure.
- Uncover the searcher's intent.

Download this exclusive white paper now -
http://aj.600z.com/aj/88483/0/cc?z=1&b=88481&c=88482


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15-Jun-2010 06:12 AM

Darren

Posts: 175

Getting your site noticed by search engines is a relatively easy process. You just have to know where to look, and what to do.

A good first step is to build a Sitemap, so search engines can crawl your site more easily. This Sitemap Builder tool provides a few options for downloading the XML file

Darren Kincaid
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10-Jun-2010 05:38 PM

Darren

Posts: 175

In order to utilize SEO correctly, you have to know how search engines are viewing your site.

Check out this Search Engine Spider Simulator.

The tool will list a wide variety of terms, and let you know how they are used on the web page.


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08-Jun-2010 11:11 AM

Darren

Posts: 175

The technical aspects of your website are just as important as other SEO functions.

To validate your server and check what visitors will see upon entering, try using Server Header Check Tool.

This will inspect HTTP and HTTPS headers, and provide information about the web server and what it returns upon request.

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03-Jun-2010 11:07 AM

Darren

Posts: 175

There are so many intricate parts of a site's SEO structure - It's easy to make mistakes, or forget a certain tag.

To help rectify any of these errors, try using SEO Bugz. This tool will scan your site and provide a report showing what was missed, or what is wrong with the SEO of your site.

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01-Jun-2010 09:15 AM

Darren

Posts: 175

Efficient keyword management is the backbone of your site's SEO. Finding a good keyword tool, or program, is about intuitiveness and the functions provided.

Good Keywords meshes functionality and ease of use, providing the user with a tool optimized for keyword management.

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27-May-2010 06:58 AM

Darren

Posts: 175

Simplicity is a key factor when looking for an SEO tool. SEORush provides a comprehensive toolset that is free and easy to use.

Just type in your URL or competitor's URL, and you'll get back important data including site info, pagerank, and more.

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25-May-2010 10:02 AM

Darren

Posts: 175

Optimizing your website is more than just knowing keywords or phrases, it's learning how to combine phrases and really hit a specific niche. Not only that, but also knowing what search engines you need the most improvement with.

Using Going Up Optimizer you can optimize sites for certain keywords, and do so for specific search engines.


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20-May-2010 07:35 AM

Darren

Posts: 175

A good barometer to judge how both your website, and your competitors' websites are doing is to check the amount of backlinks they've accrued.

BackLinks SEO Tool is a simple, yet resourceful tool which shows the amount of backlinks a site has collected for certain keywords.


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18-May-2010 07:02 AM

Darren

Posts: 175

If you consider yourself a web expert, then you undoubtedly use a web-debugging tool. The problem is, many times you have to pay for one or use a free one that has trouble working.

Fiddler solves both problems, and it has a solid reputation for working properly. You will need the .NET framework to run the tool.


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13-May-2010 09:51 AM

Darren

Posts: 175

For Google Chrome users, you have an advantage in SEO by having a direct connection to Google.

To better utilize this connection, try using SEO Site Tools. This comprehensive toolset is directly from Google, and integrates into Chrome. Check pagerank, backlinks, Alexa details, and other important SEO factors.

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11-May-2010 07:13 AM

Darren

Posts: 175

If you're having a problem with your ranking, and can't find the problem on your own then get some help.

W3Optimizer is a free tool which provides a long list of SEO factors, and grades them based on your site's data.

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06-May-2010 02:41 PM

Darren

Posts: 175

It is important to continually monitor and evaluate your SERP rankings.

With SERP Analytics, you can enjoy many tools which can help you to get your site where you want it to be in the SERP rankings.

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04-May-2010 06:45 AM

Darren

Posts: 175

Developing keywords and phrases for SEO can be a tough thing to do. If you're not creative, or savvy enough to discover keyword niches on your own, then try using Free Keyword Niche Finder.

Simply input a single keyword, and hundreds of combinations will be provided for you.


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29-Apr-2010 06:43 AM

Darren

Posts: 175

Finding tools you can trust online can be a tricky scenario. Especially when you're looking for something that's free.

SeoToolSet has free tools available from a reputable SEO expert, Bruce Clay. Check keyword density, research your competition, and more.

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27-Apr-2010 06:51 AM

Darren

Posts: 175

Analyzing SEO has so many components attached to it that things can slip through the cracks.

Using SEO Workers, you can find all the important information relating to the SEO of your site. All you have to do is input the URL, and a report is generated.

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